There are several questions that need to be answered before we start worrying about artwork and design.
(1) First things first, let's decide what size badge you'll need for your event. Will it be one with a 4" width x 3" length (4x3) or will it be 4" width x 6" length (4x6)? Expo recommends 4x6 badges as they provide more room for your event artwork, attendee information, and a QR code.
4x3 OR 4x6?
(2) Now that you know your badge size, let's decide if you will have artwork on just one side of the badge ("1-sided") or if you want to use both sides of the badge ("2-sided"). Several Event Organizers like to sell the backside of the badge to a Sponsor, which is a very smart way to help offset your costs. Other Event Organizers may choose to place an abbreviated agenda on the backside, event wi-fi information, or other ancillary event information. Expo recommends 2-sided badges, they just look nicer!
1-sided OR 2-sided?
(3) Ok - so now you know your badge size and whether or not you will need to create artwork for just one side or both sides. Your next big decision - how do you want to wear your badges? Yes, we know you will use a lanyard, but are you going to use a holder (plastic sleeve) too?
The latest trend is to be more eco-friendly and avoid holders where possible, which will also save you some money as the average cost for one 4 1/4" x 6" holder is approximately $0.30. Some Event Organizers, however, use holders because their event is a multi-day conference (usually more than 2 days) so they need to make sure their badges can withstand the rigors of their exciting event (and all the extracurricular nighttime activities). Some will even use the sleeve as a pocket of sorts and put other tickets or cards in the sleeve with the badge. However, if your event is shorter in length (< 3 days), you may consider just going with a badge only.
Important things to consider when using Expo:
We use 9.5 pt. stock paper, which is much heavier/thicker than most and therefore our badges hold up very well even without a sleeve.
NOTE: Our 4x3 Badges Require a sleeve.
We also offer a single-sided laminate version that is indestructible! Well, not quite, but it's just really, really hard to tear or bend.
We are not in the sleeve or lanyard business, so please don't forget to purchase what you need. We recommend "pc/nametag" as a viable option. Check them out here: https://www.pcnametag.com
NOTE: When ordering holders please make sure they are 1/4" wider than our badges -- so order, at a minimum, 4 1/4" wide badges. If you don't, plan on purchasing some spray butter, as we've been told that it helps when shoving a 4" badge into a 4" sleeve.
Plastic Sleeve OR Sleeveless?
If Sleeveless: Laminated OR Non-Laminated
(4) Ok, so you don't want to use a holder AND you are going with 4x6 badges. You now have another decision to make: single-notch or double-notch? That is, do you want one hole in your badge or two? We ask because it will depend on what kind of lanyard you plan on using. While most Event Organizers are happy to go with a single-notch badge, some Organizers just go nuts when the badges spin around (especially if they didn't put anything on the backside), so they go with a double-notch instead. Expo recommends single-notch badges, which go nicely with 2-sided badges and it also saves you some $ as lanyards with two clips are going to be more expensive.
Lanyard basics: If you are using plastic holders, feel free to use whatever style clip makes you happy, but if you are going sleeveless, then you must make sure to order "Bulldog" clips. These clips are used for professionally designed event badges (like yours) that have a horizontal slot in the center top (single-notch) or one slot on each side of the badge (double-notch).
4x6 Badges Only: Single-notch OR Double-notch?
Congrats! Now it's on to bigger and better things. Please first let your Event Success Manager know what you are thinking for your Badges:
4x3 OR 4X6
1-sided OR 2-sided
Holder OR Sleeveless
Laminated OR Non-Laminated
Single-notch OR Double-notch